Smarter PPC bid
management tools
Get faster insights and spot hidden opportunities
Bid adjustments can significantly change the profitability of your manual bidding campaigns. They’re also easy to forget about and hard to figure out.
This is where Adalysis can help. Adalysis is your PPC co-pilot, helping you automate and streamline your workflow. Our innovative PPC bid management tools are just one part of our comprehensive platform. Find out how they can help you scale your PPC performance, not your workload.
Bid adjustments map
No more clicking around in Google Ads.
- See all your bid adjustments and recommendations in one place
- Click any section for more detailed data
- Alerts for bid adjustments that aren’t compatible with your bidding strategy
- Aggregate data at the account, campaign, or ad group level
- Enhance your location bidding with the geo heatmap
Measuring the impact of bid changes
Get the insights you need, without the spreadsheets.
- Adalysis tracks your last bid or bid adjustment change and provides a quick before-and-after comparison
- Bidding changes reminders to review your metrics once enough data has been collected
Bid adjustment recommendations
Never miss an opportunity to optimize.
- Get suggestions for bid adjustments based on device, location, gender, age, ad schedule, parental status, income, and audience
- Adapt the settings to tailor the suggestions to your goals
- Make changes automatically or using bulk update tools
Effective keyword bidding
PPC bid optimization based on key insights to maintain visibility and maximize ROI.
- Adalysis looks at several signals for each keyword, incl. quality score, search volume, and Google estimates for top positions
- Rely on regular CPC checks to see if adjusting your bids would boost results
- Get alerts if your keywords lose visibility because auction changes require higher bids
Ad schedule optimization
Raise your bids when your audience is most active.
- Align your bid adjustments and schedules with the best times for your audience
- Hourly PPC performance heatmap for quick visual reference

