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How to improve your landing page experience for better quality scores
By Brad | 0 comments July 10, 2018
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Landing page experience is 39% of your quality score, so it’s essential that they are average or above average.
There are a lot of misconceptions around what makes up Landing Page Experience. Bounce-back rates, dwell times, and long clicks aren’t common PPC terms, yet working on these metrics can help to improve your score.
In this video, we’ll cover:
- How to diagnose your landing page quality scores so you know where to start
- How to create reports and pivot tables to get a better view of your landing page experience
- How to improve your landing page experience



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