Adalysis gave the Bodymod team several key advantages:

Automatic monitoring

Thanks to automated alerts, Bodymod can now easily monitor the health of their accounts. They love the custom alerts, as well as the 90+ prebuilt ones.

Budget tracking

This tool allows the team to track their monthly spend accurately. They quickly discovered that Google would spend as much as possible of the allocated budget, even with tight targets in place. Now they can be confident that no ad spend is wasted.

Negative keyword management

Bodymod manages multiple accounts in different languages. They set up shared negative keyword lists at the MCC level, but found that negative keywords from one account could perform well in others. Adalysis alerts flag conflicts between negative and positive keywords for each account. This streamlines another time-consuming and fiddly task.

A/B testing

Bodymod is also a big fan of the A/B testing tool. With so many ads to manage, they rely on its suggested tests. Finding winners, creating new ads, and setting up tests: their old workflow challenges are a thing of the past. They also use the account quality score tool extensively to prioritize the actions for each account.

Fast user interface

The Adalysis interface is usually faster than Google Ads. Fewer clicks, less loading time. Plus it’s rich in features, so the Bodymod team has all the tools they need for quick bulk updates across their accounts.